Advisory & Execution

Strategy Consulting

From market ambiguity to confident moves—our strategy work blends evidence, operator empathy, and practical sequencing to turn insight into action.

Strategy consulting illustration

Where We Help

Growth Strategy

Prioritize markets, segments, and use-cases with the clearest path to revenue and defensibility.

Market Entry & Expansion

Beachheads, sequencing, and partner plays - grounded in demand signals and channel realities.

Pricing & Packaging

Willingness-to-pay, price architecture, and monetization experiments that balance growth and margin.

Portfolio & M&A Screens

Screening funnels, target maps, and fit scoring to focus diligence where it matters.

GTM Architecture

Define your ICP, build repeatable motions, and track shared KPIs - aligning product, marketing, and sales.

Customer & Segment Insights

Voice-of-customer, win/loss, and jobs-to-be-done research - turning segment signals into sharper product roadmap, messaging, and targeting.

Why strategy consulting matters

Why Teams Bring Us In

Teams bring us in when big bets can’t run on gut feel. We turn scattered market signals into a clear story and translate it into choices - what to start, stop, or double-down on. Our work is evidence-led and transparent: models you can question, assumptions you can see, and plans your team can actually run.

We clarify the decision, gather the right data, and model scenarios to show upside, risks, and trade-offs. Then we hand you a board-ready brief, an editable model, and a 30-60-90 day roadmap that aligns product, marketing, and sales - so you move fast, with confidence.

Our Approach

  1. Define the Decision

    Align stakeholders on the decision, success metrics, and constraints up front.

  2. Frame Hypotheses

    Translate questions into testable hypotheses tied to adoption, economics, and risk.

  3. Build the Evidence

    Primary conversations, comps, and triangulated datasets - no black-box models.

  4. Co-create the Roadmap

    Sequenced moves, resourcing implications, and glide paths with clear owners and dates.

  5. Enable Execution

    Operator-ready artifacts and working sessions to land the plan across functions.

Our strategy approach

What Sets Us Apart

Research you can trust, not rush

Insightful decisions need credible data. We invest the time to validate every source, not just compile it - ensuring evidence you can rely on.

True bottom-up market sizing

We model segments at a regional and country level from the ground up - no copy-pasted global splits. Every estimate is tied to real-world local markets.

Interview-validated numbers

Every number is triangulated with paid stakeholder interviews (buyers, channel partners, distributors, regulators), not desk research alone.

Specialist teams, fewer but deeper titles

Dedicated analyst panels across 19+ industries produce fewer, but deeper and rigorously researched reports - prioritizing quality over catalog volume.

Built-for-you deliverables

From syndicated to custom studies, outputs are tailored to your use case and include sources/audit trail, and an executive action memo with simple ROI logic.

Support that continues after delivery

Analyst access for clarifications, query handling, and agreed customization (free or scoped add-ons) so the research lands in your decisions - not just your drive.

Our Clients

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Testimonials

Partnering with MIQ has been instrumental in shaping our growth strategy. Their detailed market insights provided the clarity we needed to identify untapped opportunities and confidently expand into new regions. The team’s professionalism and ability to simplify complex data made decision-making seamless.
VP of Strategy
Global Consumer Goods Firm
We required a highly tailored research project, and MIQ exceeded expectations. Their team listened closely to our unique needs and delivered actionable intelligence within tight timelines. Their work has directly shaped our product roadmap.
Head of Product Development
SaaS Provider
The competitive landscape analysis provided by MIQ gave us a clear advantage. Their insights into competitor moves, market shifts, and consumer behavior helped us stay ahead and proactively refine our positioning.
Marketing Director
Healthcare Technology Company
As an investment firm, accurate and timely insights are essential. MIQ delivered comprehensive market due diligence that was both thorough and easy to digest. Their research played a vital role in helping us de-risk a major investment.
Managing Partner
Private Equity Firm

Ready to Pressure-Test Your Plan?

Let’s turn signals into a sequenced, operator-ready strategy.

Book a call